Patton Creative Group

The Rebrand

For Patton Creative Group, I led a strategic brand refresh that preserved the existing logo while modernizing the color palette to create a more current, design-forward feel.

I redesigned the Squarespace website to shift the tone from corporate to creative, showcasing the agency’s personality and breadth of work.

I also built cohesive proposal templates and social assets within the new system, ensuring the brand translated seamlessly across digital, sales, and marketing touchpoints.

Social Media Design + Planning

After developing the brand identity for Patton Creative Group, I extended the visual system into a cohesive social media presence. I designed a set of reusable post templates using the new color palette and brand elements for content such as “Meet the Team,” mission statements, quotes, and client reviews.

This system made it easy to maintain a consistent look while producing ongoing content. In addition to social media assets, I also designed supporting materials including contract proposals and other branded documents to ensure the new identity was reflected across all client-facing media.

Events

I supported Patton Creative Group’s networking events by concepting and designing large-scale banners, themed posters, and event signage that elevated the in-person brand experience.

Each piece was created to feel cohesive with the refreshed identity while adapting to the unique theme and audience of the event.